Gartner states that the overall IT market is worth somewhere around $3,8T (trillion). Just for comparison, I recently saw that the overall value of alcohol, tobacco and gambling market is somewhere close to that IT target. I must say I'm not 100% sure, it could be prostitution instead of gambling. Anyway, it's a lot of dough. |
Surprisingly enough, total military industry is way bellow that target, with almost pathetic (just kidding but it definitively took me by surprise as a low) $1,7T. As for other areas it's a little bit boring. Oil, Finance & Energetic Conglomerates are dominating world's market, there is a solid automotive presence with Toyota, 'Das Auto', GM & Ford leading the pack, fascinating Walmart in a crushing retail business is always hitting huge revenues and employee count, Apple & IBM are top IT representatives, there are one or two communication giants and that's basically it for the top of the pops. At least, as far as the legit business is concerned.
So, how is CRM standing in the bunch? What are the trends out there? Let's take a peek.
So, how is CRM standing in the bunch? What are the trends out there? Let's take a peek.